Origami – Euroflora 2025 – Genova

Origami
Euroflora, Genoa 2025

The Origami installations transformed Euroflora’s exhibition path into a visual and spatial dialogue between city and sea.
Three light structures — the Sail, the Strelitzia, and the Net — were built and planted as living landmarks, where geometry and vegetation shaped a rhythm of movement and reflection.
Through their folded geometries and layers of green, the ground itself became image: transparent, tactile, and suspended between nature and art.

Along the exhibition route, visitors encountered three structures named “Origami,” in homage to the well-known Japanese practice. Their role was to accompany the narrative of the exhibition through a visual dialogue between the different areas of the event. Within the context of Euroflora, the origami embodied the idea of a land that became image — transparent and light as a sheet of paper. In this sense, it could be read as an allegory of the Italian, Mediterranean, and European landscape, where human work had dialogued with nature for centuries, shaping it into form.

The Origami structures drew inspiration from three characteristic images of Liguria. At the entrance to Euroflora, the Sail welcomed visitors, symbolically connecting Genoa, Euroflora, and its sea. Beneath the main Tent Structure stood the Strelitzia, whose distinctive, asymmetric flower unfolded its “petals” in a fan-like gesture, rising from the horizontal to the vertical plane. Inside the Nouvel Pavilion lay the Net, naturally referring to fishing and the sea; its form derived from the water in which it was immersed, appearing as a light, aerial structure suspended between sky and sea.

Architectural Design: Matteo Fraschini Architetto and Urges Srl
Structural Design: Ing. Giovanni Noseda Pedraglio
Construction: Segheria Puppo
Green Design: A.S.Ter. Spa
Client: Porto Antico di Genova Spa